TRAVel Media launches SUMMIT

A new media platform for Business Travel, MICE & Bleisure in the Benelux

TRAVel Media proudly announces the launch of SUMMIT, a brand-new English-language B2B magazine for the Benelux and beyond, that unites the strengths of MICE Benelux and Business Traveller. A logical synergy for these growing markets. Add to that a touch of the growing trend of (luxury) bleisure.

Summit:

To climb to the summit, the top, apex
The topmost level available
(source: Mariam-Webster Dictionary)

With the worlds of meetings, incentives, conferences, events (MICE), and business travel becoming increasingly intertwined, SUMMIT offers a unified platform to reflect and support this evolution. SUMMIT also focusses on the growing trend of luxury bleisure, a powerful strategy that benefits both employees and organizations, with in the know destination reports, luxury travel for added stays beyond the business.

Published quarterly in both print and digital formats, SUMMIT targets corporate decision-makers across the Benelux who are responsible for business mobility, travel policies, and event strategy. The magazine covers key topics such as destination marketing, sustainability, technology, risk management, and bleisure—business meets leisure.

With SUMMIT, we’re not just launching a new magazine. We are offering clarity in a market that has become more connected than ever. Business travel and MICE used to live in separate silos. Today, the same professionals are involved in both: planning trips and orchestrating amazing experiences. SUMMIT speaks their language. From Convention Bureau to DMC, industry experts and hotels and airlines, SUMMIT brings information, inspiration and networking. And we add bleisure to the game, a growing trend in the market as another way of employee happiness and retention.

A valuable readership

The first edition of SUMMIT will appear this fall and is scheduled around major industry milestones such as IMEX, IBTM World, ITB and our own TravDay. With a circulation of 6,000+ print copies and a reach of over 10,000 readers across the Benelux, SUMMIT will serve as a valuable tool for travel managers, event planners, TMCs, DMCs, (business) travel agents, and procurement professionals.

More than a Magazine

SUMMIT is more than a publication—it’s a cross-media platform, supported by:

• A high-traffic website (20,000+ page views/month)
• A weekly newsletter (3,900+ subscribers)
• Branded content and partner specials
• Exclusive access to TRAVel Media events and networks
• A monthly podcast with business travel and mice experts, hosted by Tijn Kramer

Advertising opportunities are now open for the upcoming editions. The full media kit is available at www.summitbenelux.com.

Join us! Connect with our readers and head for the summit.