{"id":91699,"date":"2025-12-19T10:29:33","date_gmt":"2025-12-19T08:29:33","guid":{"rendered":"https:\/\/www.travmagazine.be\/?p=91699"},"modified":"2025-12-22T15:31:24","modified_gmt":"2025-12-22T13:31:24","slug":"le-groupe-lufthansa-lance-une-nouvelle-identite-de-marque-une-etape-strategique","status":"publish","type":"post","link":"https:\/\/www.travmagazine.be\/fr\/le-groupe-lufthansa-lance-une-nouvelle-identite-de-marque-une-etape-strategique\/","title":{"rendered":"Le groupe Lufthansa lance une nouvelle identit\u00e9 de marque ; une \u00ab \u00e9tape strat\u00e9gique \u00bb."},"content":{"rendered":"Le groupe Lufthansa se pr\u00e9sente d\u00e9sormais avec une identit\u00e9 visuelle renouvel\u00e9e. Avec cette nouvelle identit\u00e9 de marque, le groupe souhaite mettre plus clairement en avant la force collective du Lufthansa Group. Pour les clients, cela signifie que les services et offres sont davantage regroup\u00e9s sous la marque du groupe, ce (suite\u2026)<\/a>","protected":false},"excerpt":{"rendered":"

Le groupe Lufthansa se pr\u00e9sente d\u00e9sormais avec une identit\u00e9 visuelle renouvel\u00e9e. Avec cette nouvelle identit\u00e9 de marque, le groupe souhaite mettre plus clairement en avant la force collective du Lufthansa Group. Pour les clients, cela signifie que les services et offres sont davantage regroup\u00e9s sous la marque du groupe, ce (suite\u2026)<\/p>\n","protected":false},"author":14007,"featured_media":91697,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[48330],"tags":[],"ppma_author":[48297],"class_list":["post-91699","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nouvelles","entry"],"acf":[],"yoast_head":"\nLe groupe Lufthansa lance une nouvelle identit\u00e9 de marque ; une \u00ab \u00e9tape strat\u00e9gique \u00bb. - TravMagazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.travmagazine.be\/fr\/le-groupe-lufthansa-lance-une-nouvelle-identite-de-marque-une-etape-strategique\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le groupe Lufthansa lance une nouvelle identit\u00e9 de marque ; une \u00ab \u00e9tape strat\u00e9gique \u00bb.\" \/>\n<meta property=\"og:description\" content=\"Le groupe Lufthansa se pr\u00e9sente d\u00e9sormais avec une identit\u00e9 visuelle renouvel\u00e9e. 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